Establishing and implementing a well prepared E-mail Marketing Strategy provides an effective solution for Customer Relationship Management (CRM), with the opportunity to promote your company as a reliable and trusted source of intelligence, using 'push' rather than 'pull' techniques to win new business and encourage repeat sales.

When it costs 5 times more to acquire a new customer than to keep an existing one, there are obvious benefits to be had. Whether keeping clients up to date with products and services, or providing valuable newsletter communications; email is a unique medium for building trust and greater brand awareness in your customers

'Ready to Use' Campaign Templates

One of the many features that make email marketing the 'killer application' is the ability to send attractive, strategically designed HTML mails. Helping you to optimize your content presentation and deliver influential copy culminating in a trackable call to action.

With mailgenie, you can choose from a large selection of ready to use professionally designed email templates, all with varied layout and colour options. Whatever your goal might be, you'll find
design to suit, from Product Launches to monthly or weekly newsletters to Redeemable Coupons.

Creating professional email campaigns just got even easier. Attain email campaign perfection; by letting the mailgenie design team upload your company logo into your desired template, at no extra charge.

Create and edit your email content with ease, with our 'What You See Is What You Get' (WYSIWYG) editing tools. Additional help and guidance is provided for producing quality communications that your customers will enjoy reading and find valuable.

Create / Manage Contact List

Implement ultra targeted email campaigns with our easy to administer list management features. By categorizing contacts according to interests and feedback intelligence, you can utilize the powerful reporting data; and build powerful customer profiles, organizing your lists appropriately.

With no limit to the amount of categories that can be created, and the ease of assigning messages to any number of groups, targeting your campaigns to the most receptive audiences can be effectively and effortlessly implemented

Track Your Success with Comprehensive Campaign Reporting

Imagine you could measure subscriber interest levels when reading your communications, would this be useful information? - Well you can! With mailgenie's powerful reporting features you get real time reports on a number of useful measures-

1. Mails Opened Report: Know how successful your subject line is by measuring the number of opened emails.

2. Click through Reporting: Not just how many, but who has been clicking through on the call to action. Build customer profiles by collecting this valuable data and making it work for you in future campaigns.

Never be in the dark again about the success (or ineffectiveness) of your marketing campaigns. When marketing often comes down to trial and error, being able to collect this and other valuable data from each campaign is priceless.

The easy to follow wizard guides you through each stage of the campaign building process. Great care has been taken to make using mailgenie as easy as ABC. The campaign wizard's user friendly interface makes the whole process painless, saving you time and not requiring any programming skills.

Discover best practices and tap into our 'know-how' by following the wizard's tips and guidance to establish the best look and the right copy for your emails, resulting in success from day one for your emarketing activities.

Progressive Help & Support

Help when you need it - at no charge to you, not even the cost of a phone call. By using our instant call back service you have access to as much support and assistance as you may need to ensure smooth campaign launches, time after time. It's our mission at mailgenie to help you feel comfortable with our email marketing solution, from day one.

Click here to try out our callback service, we would be happy to walk you through a demo account.

Whatever your preference, you can count on mailgenie to help you achieve email marketing excellence.